FAD, FASHION AWARENESS DIRECT

In a LFW defined by emerging talent, the 2010 Fashion Awareness Direct Awards were a mine of future creative promise, with young designers drawing on personal and collective memories to produce the designs of the future.
AIMEE MATTHEW JOHN




ALICE-JANE HUTTON






EMMA LIDDELL



LUKE STIVENS


REBECCA SOLITY




REBECCA THOMSON


RICHARD THORNER



VERA THORDARDOTTIR




RASA ABRAMAVICIUTE








FAD (Fashion Awareness Direct) is a creative charity supporting young people to bridge the gap between education and industry
Open to undergraduates studying fashion in the UK, the competition's aim is to highlight and support creative young people at the earliest stage in their careers
Since 2008 FAD has worked in collaboration with Vauxhall Fashion Scout, providing a unique platform for fashion students and their universities to showcase at London Fashion Week
Past FAD finalists have successfully gone on to work for brands such as Vivienne Westwood, Hussein Chalayan, Burberry, Aquascutum and Jean Paul Gaultier
tel:+44 (0)20 74 90 39 46
fran@fad.org.uk
www.fad.org.uk
report by
LUCY ARCHIBALD